In
1962, Antônio Barrocal founds one more factory to manufacture a
product that would categorically "make women´s head",
the Temoso Hairpin. In that beginning the company,
with its own founder´s name, worked mainly by hand, with only one
machine and it it was placed in a small garage which was rented
in Tucuruvi District. With that innovating idea, in a few years,
its founder could leave that garage and move to his own building.
Always
going up hill, and with its production at full steam,
the company gets a new business partner in 1967, João de
Gouveia Rodrigues, who injected money and innovating ideas. The
industrial facility was increased by means of buying new machinery
and hiring many employees; a fleet was acquired and an office to
attend its team of commercial representatives was also created.
In
1972, the company changes its name to Indústria de Grampos
de Aço para Cabelos Temoso Ltda., being the shareholder
control of the founder transfered to his son Luiz Antônio Barrocal.
Two years later, and always going up hill, the company acquires
a new building, where it works until today, and then changes its
name to Metalúrgica Teimoso Ltda.
Within
this growing and expansion philosophy, the company was acquiring
new technologies throughout the years, enlarging its industrial
facilities and putting new products on the market, such as: ALUMINUM
AND PLASTIC PERMANENT ROLLERS, ROTARY ROLLERS AND PAPER FOR PERMANENT.
These products came to make women´s and professionals´ lives easier.,
becoming essential products on the supermarket shelves, malls and
hairdresser products´ stores.
With
the great market demand, in 1983 the company starts its informatization
phase, with the introduction of microinformatics on its purchase
and sales divisions, the acquisition of the fax machine in 1986,
the implementation of bar codes on its products´ packagess, being
one of the first companies to implement it in Brazil
To
supply the new needs of the national and international markets,
in 1996 two more products are launched: CURLERS
(for Afro permanents) and CURL HAIR ( to wave and
curl)
The
year of 1998 begins with the introduction of Internet and the acquisition
of new computers, always offering the best products and the greatest
eases to its clients and cooperators, when then it comes to be called
Grampos Teimoso Ltda. |